Welcome to the new innovation policy platform for the cultural and creative industries
- POLICY AREAS
AI and Cultural and Creative Industries
New European Bauhaus – CCIs enabling green transition
Immersive Media
Crafts-led Innovation
Platformisation of the Music Industry
Inclusivity in Video Game Industry
Cross-Innovation with Performing Arts
Fashion Transition: Eco-Design for Circularity
Cultural Heritage Institutions within Open Innovation Ecosystems
New funding models for creativity and innovation
Spaces, infrastructures, and ecosystems for CCIs
Jobs of the Future
While exploring policy areas within ekip, next to our trend reports, new professional identities were emerging. Based on these insights, we defined 10 personas representing key “New Jobs” which could be shaping the future of Cultural and Creative Industries. Each persona includes a short profile, key pains and gains, and core competencies observed in the field.
These profiles should be understood as a work in progress. They reflect evolving roles and emerging practices that are still taking shape across the sectors. As such, they are intended to support discussion and exploration, and could support future research aimed at defining education and training pathways.
AI ARTIST
Powered by curiosity, explores AI-generated art through cutting-edge tools, a collaborative creative community, and dedicated showcasing platforms.
CREATIVE CODER
Sitting at the crossroads of technology and creativity, thrives on continuous learning, cross-disciplinary collaboration, and efficient workflows to stay innovative, productive, and competitive.
DESIGN TECHNOLOGIST
Driven by design and technology, uses continuous learning, collaboration, and efficient workflows to push innovation and distinction forward.
ESG SPECIALIST
Focused on making sustainability actionable, relies on ongoing training, effective collaboration, and data management tools to ensure efficient ESG practices and compliance.
SOLOPRENEUR
Independent by nature, builds strong networks, keeps learning, and manages finances and time effectively to support business growth and productivity.
AI ETHICIST
Bridging technology and responsibility, brings specialized expertise, interdisciplinary collaboration, and continuous research to drive responsible, innovative AI-driven creativity.
CULTURAL BROKER
Fluent in more than language, brings intercultural understanding, skilled communication, and facilitation abilities to enable inclusive and effective cross-cultural collaboration.
HERITAGE STRATEGIST
Forward-looking yet deeply rooted in culture, combines technical training, community engagement, technological literacy, and research to enable innovative and responsible heritage preservation.
IMPACT BUILDER
Motivated by meaningful change, combines collaboration, cross-sector understanding, and sustainability literacy to build effective and impactful partnerships.
INTERACTIVE STORYTELLER
Where narrative meets technology, blends design skills, technical proficiency, and cross-media adaptability to create engaging, immersive storytelling experiences.
